While in the process of being dropped by Columbia in 2006, the company's
publicity executive Angelica Cob-Baehler enthusiastically recommended
her to Virgin Records chairman Jason Flom.
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At the time Flom was leading a complete revival in fortunes at the label
and looking to crown recent achievements by breaking a global pop act.
Despite mixed reactions from fellow Virgin executives, Flom became
convinced that Perry could be a breakthrough star and, at the start of
2007, extended discussions with Columbia resulted in her signing to the
newly created Capitol Music Group, a merger between Virgin and Capitol.
